About This Project:
Herndon McFarland Plumbing offers residential and commercial plumbing services with a focus on quality workmanship and prompt service. They needed a website that would establish their credibility online, showcase their range of services, and allow customers to easily request quotes or schedule appointments. We provided complete UI/UX design and web development to deliver a fast, clean, and mobile-friendly platform tailored for service-based businesses.
Project Goal:
- Design a professional and trustworthy website that reflects the company’s reputation.
- Clearly present plumbing services with easy-to-navigate sections and contact options.
- Integrate service request forms and location-based features for lead generation.
- Ensure mobile responsiveness and SEO-friendly structure to increase visibility.
Challenges:
- Communicating technical plumbing services in a user-friendly and approachable way.
- Encouraging immediate action (calls, contact form submissions) without overwhelming users.
- Creating a brand-consistent design that balances utility with trust.
Project Outcome:
The resulting website is a clean, functional, and responsive platform that helps Herndon McFarland Plumbing convert online visitors into real-world customers. With clear service descriptions, prominent CTAs, and a smooth mobile experience, the site improved customer inquiries and appointment scheduling. It now serves as a reliable digital storefront that strengthens the company’s local presence and customer trust.

